Bridging tradition and technology, Cariherb is revolutionizing access to Indonesia’s rich heritage of herbal remedies. Founded by university students in Surabaya, Cariherb simplifies plant identification through its innovative app, allowing users to scan and instantly learn about the benefits and recipes of various herbs using machine learning.
The visual identity is a perfect blend of modern sophistication and traditional charm. A sleek, geometric logo, balanced with a semi-serif typeface and intricate patterns, reflects the smart yet culturally rooted nature of the brand.


